We are continually adding superb products to our range.  Here are a few exciting new additions:


Bettercreme® Pre-Whip

Rich’s® is proud to introduce Bettercreme® Pre-Whip. 

Icing, filling and garnishing cakes or cupcakes, donuts, beverages, desserts or grab-and-go components just became easier than ever with Pre-Whipped Bettercreme®.  Add irresistibility and introduce a new level of excitement and creativity, with delightfully pre-whipped Bettercreme® that spreads like a dream.

Now available in a convenient, easy to use pre-whipped solution. 

Available in classic Vanilla & Chocolate flavours as well as, our Colours range available in a mixed case in four flaunting colours – Red, Blue, Yellow and Green.


Explore this portfolio under: Toppings, Creams and Culinary Solutions



Caramel Bettercreme®Caramel Bettercreme


Delivering the same smooth texture and light creamy taste, Rich’s® new Caramel flavoured Bettercreme® is perfectly sweet and provides a great yield.

Explore this portfolio under: Toppings, Creams and Culinary Solutions







Cafe Whip™ Original

The possibilities are endless! From gourmet coffees to cakes, milkshakes to tarts and waffles to dessert cups, Rich’s® Cafe Whip Original is a beverage and dessert topping specifically designed for use in a cream gun. It is the perfect topping and garnishing solution.


Explore this portfolio under: Toppings, Creams and Culinary Solutions






Cooking Rich™

Introducing new Cooking Rich™ specifically developed for all hot kitchen applications. Cooking Rich™ provides excellent stability, great consistency and a delicious creamy flavour and texture. It has a high temperature tolerance and is already at sauce consistency and thickens without the addition of other ingredients, giving a good consistent taste and texture.

Explore this portfolio under: Toppings, Creams and Culinary Solutions





IW Muffins


NEW Individually Wrapped 55g Muffins are available in a range of Blueberry, Caramello, Choc Chip Cappuccino, Double Chocolate, Lemon Poppy Seed and Raisin Bran flavours.  The new range of Rich’s® IW muffins provide convenience and affordability. They may be smaller but they are bigger in taste and better in looks than ever before!


See Full Details under Muffins and Muffin Batters






Join the Easter Hunt! NEW Easter Program 

Download our Easter seasonal support program now! Click here to download 












Spoil Mum this Mother's Day with Rich's, 13 May 2018 

Show the love and spoil all the Mom's with a variety of delicious cakes, donuts and cupcakes. Download the electronic In-Store Bakery support program now! Click here to download 



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