1950s: Éclairs, Crème Puffs and Coffee Rich

With the success of “whippable” topping established, the company focuses its attention on developing more products and innovations. In 1954, Rich’s introduces the first commercial line of frozen éclairs and crème puffs, for which it is still famous today.

Following months of exhaustive research and development, Coffee Rich, the nation’s first frozen, non-dairy creamer, hits the supermarket shelves in 1959, making Rich’s a household name.

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